Master Concept is glad to announce our strategic partnership with Semrush, one of the most dedicated and outstanding all-in-one marketing tool suites in the industry. Master Concept and Semrush will strive to provide the optimal solutions for customers through professional onboarding service, special offers and valuable ideas.
What is Semrush?
Semrush is an all-in-one marketing software for improving online visibility and discovering marketing insights. The value of Semrush lies in the wide range of tools available – the software contains over 40 tools for 5 areas:
1. SEO (Search Engine Optimization)
The SEO toolkit has covered the three elements of SEO, including on-page, off-page and technical SEO. Semrush is much more than conducting market research and competitive analyses on a website’s closest competition on the SERPs. The toolkit can help you to understand all bases of your website’s SEO including but not limited to Site Audit, Position Tracking, Domain Overview, Backlink Gap, etc
The content toolkit helps to empower your content strategy without hiring an expert with SEO knowledge. Having high-quality content on your site is a determining factor when it comes to SEO rankings, you can now optimize your content to rank organically with the toolkit include: Topic Research, SEO Content Template, SEO Writing Assistant, etc
The advertising toolkit can give you the most relevant resources to help you optimize your paid search campaign like a pro. As a PPC (pay-per-click) specialist, you can easily conduct keyword research and competitor analysis to plan and track the performance of paid search campaigns with three main elements: Competitive Research, Keyword Research, and Ad Creation.
4. Competitive Research
The competitive research Toolkit gives you the research to make data-driven marketing decisions based on the strategies of your competitors. You’ll find solutions to oversee the big picture of a competitor or potential partner’s performance. Reveal their marketing strategies from every angle – Traffic Analytics, Advertising, Content, Social Media, and more.
5. Social Media Management
The social media management toolkit offers two unique tools: Social Media Tracker and Social Media Poster to track your social competitor’s strategy and also plan your own campaigns in a calendar. It works well to figure out what kind of content to best engage and grow your audience by bringing people to your website.
While more and more companies keep working on digital transformation and data processing in recent years, developing a data-driven culture to find new business opportunities is a must in the near future. Semrush is one of the highly recommended tools in the industry which has been tried by more than 7M marketing professionals. If you want to learn more about Semrush, you can visit: semrush.hkmci.com or send us a message.